Conceptual Copywriter
SupersideLocation๐Toronto, Canada
Job Type๐ผContract
Posted๐
222 days ago
Marketingcopywritingmarketingcreativecybersecurity
About the Role
We are seeking a talented Conceptual Copywriter to ideate and execute creative work across multiple channels for enterprise-level customers in the cybersecurity industry. This role offers an exciting opportunity to become a creative partner, translating complex concepts into compelling messaging for global brands.
Responsibilities
- Create compelling conceptual and performance-driven copy for a wide range of global brands.
- Develop messaging and campaign concepts across multiple touchpoints, including digital advertising, landing pages, email, and social media.
- Translate complex technical or security-related concepts into clear, engaging messaging.
- Write both short-form and long-form copy tailored to different stages of the marketing funnel.
- Collaborate closely with designers, UX specialists, and performance marketing teams.
- Support the development of full-funnel messaging frameworks for campaigns and product communication.
- Participate in experimentation and optimization through A/B testing and performance-driven copy iterations.
Requirements
- 4+ years of experience in a creative agency or similar fast-paced environment.
- Experience in technical copywriting, ideally within cybersecurity, technology, or complex digital products.
- Experience writing for enterprise or highly technical products.
- Strong background in performance marketing copy including paid social, email campaigns, and landing pages.
- Ability to simplify complex technical or security-related concepts into clear and persuasive messaging.
- Experience producing both long-form and short-form content.
- Comfort collaborating with UX designers, product teams, and performance marketing teams.
- Strong understanding of full-funnel messaging strategies and customer journey frameworks.
- Familiarity with A/B testing methodologies and performance optimization.
- Excellent English verbal and written communication skills.
- Ability to work across multiple projects and stakeholders in a fast-moving environment.
- Self-motivation and autonomy to work effectively in a fully remote team.
Nice-to-Haves
- A creative, detail-oriented, and collaborative mindset.
About Superside
View companySuperside is a creative subscription platform providing design, video, and AI solutions to brands, operating as an extension of in-house teams.
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