Performance Marketing Creative Strategist

About the Role

Join Superside as a Freelance Performance Marketing Creative Strategist to bridge the gap between brand creative strategy and paid social performance.

Responsibilities

• Advise on current paid social trends, formats, and platform shifts
• Recommend effective channel strategies for paid social campaigns
• Adapt big brand campaigns for different social formats like feeds and stories
• Improve creative team briefings with performance-informed insights
• Structure creative testing and automation at scale without chaos

Requirements

• Creative or content strategy background with hands-on paid social experience
• In-house brand experience working close to the business and numbers
• Track record of owning or heavily influencing paid social creative strategy
• Experience producing hundreds of ads per month at real scale
• Strong communication skills to bridge brand strategy and creative execution