Senior Copywriter

About the Role

We are seeking a Senior Copywriter to lead our brand voice and craft compelling narratives that resonate with our audience, driving engagement and growth for Circle's all-in-one community platform.

Responsibilities

• Develop and write copy for integrated marketing campaigns, including taglines, scripts, and ad copy.
• Partner with Product Marketing to create messaging and copy for product launches, including marketing pages, emails, and ads.
• Write and iterate on performance marketing copy (ads, lifecycle emails) based on data and results.
• Collaborate with the Design Studio to ensure visual and verbal brand consistency.
• Maintain and adapt the brand voice across different channels, audiences, and lifecycle stages.
• Edit and elevate writing from various teams, ensuring clarity, impact, and brand alignment.

Requirements

• 7+ years of experience in copywriting or related creative roles.
• A strong portfolio showcasing campaign concepting, systems, and execution.
• Proven ability to write in diverse modes (inspirational, technical, humorous, etc.) while maintaining brand consistency.
• Experience in shaping and scaling a brand's voice across teams and channels.
• Excellent storytelling skills, aligning narrative with brand, product, and business goals.
• Proficiency in English (CEFR Level C2 / ILR Level 5).
• Ability to present and sell creative concepts with clear rationale and conviction.
• Comfort managing multiple stakeholders, shifting timelines, and rigorous review processes.
• Strong cultural literacy and an inclusive approach to language.
• Experience leveraging AI for creative exploration and iteration.

Nice-to-Haves

• Experience in the creator economy or working directly with creators.
• Experience in SaaS.